Features

WordPress lead tracking built for local businesses

Contact form analytics, phone click tracking, and lead notifications — so you know if your site is bringing in customers.

Free on WordPress.org

Form & phone tracking

  • Contact Form 7, WPForms & Fluent Forms (up to 3 shared)
  • Native shortcode form [lead_ledger_form]
  • Unlimited click-to-call (tel:) tracking

Dashboard & lead list

  • Week/month stats and 30-day chart
  • Top 5 pages and referrer-domain sources
  • Searchable 90-day history · per-lead JSON export

Alerts & onboarding

  • 1 email alert address
  • Weekly digest (Mondays, site timezone)
  • 3-step setup wizard · Spanish (es_ES)

Lead Ledger Pro

$79/year

Upgrade when you’re ready to stop missing opportunities — SMS, recovery, attribution, PDF reports, and workflow.

Never miss a lead

  • SMS alerts via your Twilio account (200/mo)
  • Partial submission capture on native forms
  • Up to 5 email recipients + routing rules

Know what works

  • Classified sources (Ads, Organic, GBP, Facebook)
  • UTM campaigns + click IDs (gclid, fbclid, msclkid)
  • Landing + converting page · leak reports · PDF emails

Work the list

  • Status workflow: New → Contacted → Won → Lost
  • Notes, CSV export, custom date ranges, lead value ($)
  • Gravity Forms, Gutenberg block, Slack & webhooks

Works with the forms you already use

Contact Form 7 WPForms Fluent Forms Native [lead_ledger_form] Click-to-call (tel:) Gravity Forms · Pro

Know every lead your website generates.

Track form submissions and phone clicks in one owner-friendly dashboard. Free on WordPress.org.