How to track leads on WordPress with Lead Ledger

1. 1

   Install Lead Ledger

   Install from Plugins → Add New, or upload the zip. Activate the plugin — you’ll land in the 3-step setup wizard.

2. 2

   Choose your business type

   Pick HVAC, plumbing, roofing, dental, legal, or another local service so defaults match how you work.

3. 3

   Connect your forms

   Connect Contact Form 7, WPForms, Fluent Forms, Ninja Forms, Elementor Pro, Divi, or Beaver Builder forms on the free plan — no connection limit. Optionally add the native [lead_ledger_form] shortcode anywhere. Gravity Forms and advanced Pro features unlock with Pro.

4. 4

   Set your alert email

   Pick one email address for instant lead alerts. Enable the Monday weekly digest so you stay informed without logging in.

5. 5

   Phone clicks work automatically

   Any tel: link on your site is tracked when clicked. No special shortcodes required for call-click tracking — disclose it in your privacy policy.

6. 6

   Read the dashboard

   Open Lead Ledger in wp-admin to see leads this week/month, the 30-day chart, traffic funnel (when page views are enabled), top pages, sources, and your recent lead list. Sample data appears for 24 hours if you have no real leads yet.

Page view collection is off by default. Opt in from Settings if you want leak-report data later — and disclose it in your privacy policy.

Read the full WordPress lead tracking guide for supported plugins, free vs Pro, and setup tips.